Archive for 'Tag Archives: 'Phrase''

Why readability is crucial for your business

When we talk about readability, peoples eyes tend to glaze over and think we are going to talk about “school meals operatives” and “vehicle access approval officers” instead of old fashioned “Dinner Ladies” and “traffic wardens” [...]

Singapore English & Customer service

After watching this excellent video from childhoodspeech.com I got thinking. The video highlights the way people from other cultures (specifically Singapore) who don’t speak english as a first language are forced to use only the words [...]

Give your customers a good listening too…

On our contact page, we have a line that requests we aren’t cold called. I don’t know if “cold calling” is a British phrase but it is usually taken to mean telephoning without appointment to pitch [...]


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