Sharp End Training http://sharp-end-training.co.uk Mon, 26 Mar 2012 09:00:42 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Sharp End Training no Sharp End Training http://sharp-end-training.co.uk/wp-content/plugins/powerpress/rss_default.jpg http://sharp-end-training.co.uk Pluggio review http://sharp-end-training.co.uk/pluggio-review/ http://sharp-end-training.co.uk/pluggio-review/#comments Thu, 22 Mar 2012 11:25:00 +0000 Jonathan http://sharp-end-training.co.uk/?p=3245

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Blog post originally from Sharp End Training

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Pluggio is a web based twitter management tool,with a few twists. Maybe it has struggled to compete with the massive higher profile tools like hootsuite but having spoken to pluggio creater Justin Vincent a couple of times I am not sure this is his goal.

So what is pluggio
Pluggio is first of all web based. This means there is no software to download, no incompatabilities, no “an error has occurred” error messages. Having software on the “wrong” machine” is a thing of the past.

Once you are signed up, just link your twitter account,and away you go!

The pluggio workflow isn’t totally intuitive, although it does have a certain amount of logic to it. There are a stack of “start” tutorial videos to get you going.

Pluggio helps you to be ‘the signal not the noise’ and whereas most twitter software helps you get more followers

(pluggio does this if you want it to by the way)pluggio helps you get more followers by using a two pronged attack – specifically

a. By finding interesting people
b. Tweeting cool stuff

Lets take each in turn.

Finding interesting people.
You can find people who are tweeting certain words and phrases, hashtags and specific locations. You can turn this feature on or off. Once ‘found’, people are not alerted in any way. They are saved (not is a twitter list – Justin assures me that this is coming soon). At the moment, I have around 100 people who pluggio thinks I might want to talk to.

Tweeting cool stuff
With this cool feature you can add an RSS feed, any RSS feed!, and post from it to your twitter stream.

Thinking about it – you can any RSS feed posts and comments from; a blog, from a forum, anything. The logic here is that if you can’t be the source, be the REsource.

One final feature is that you can add tweets to a ‘rolling schedule’- In essence this means you can add tweets to a heap which will then be tweeted at random intervals.

You can add anything onto this queue and give the illusion that you are sat at your desk, when in fact you are nowhere near it!

There are several feature which I don’t use so can’t pass comment on and these include bulk upload of a spreadsheet of tweets, (Of course pluggio gives you the spreadsheet template to download) and I tend not to upload photos to twitter so I can’t comment on this.

All in all, if you want something that is reliable, funky and where the top man answers emails personally, look no further than pluggio.

(Oh and if you want to read some more about my twitter thinking, check this out

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Publishing with createspace http://sharp-end-training.co.uk/publishing-with-createspace/ http://sharp-end-training.co.uk/publishing-with-createspace/#comments Thu, 09 Feb 2012 09:15:42 +0000 Jonathan http://sharp-end-training.co.uk/?p=3212

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Blog post originally from Sharp End Training

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 Publishing with createspace

Publishing with createspace (which is an amazon company) has suddenly become popular. Anyone can be an author or wannabe author – Heck even my kids are talking about writing books to sell to their friends.

We have a book marketing webinar coming up next week where we will be sharing more book marketing tips.

But in the meantime, here are some tips on publishing with createspace taken from around the web.

(Usual disclaimers apply – these are not our posts – we are just linking to them because they are helpful).

Tips on formatting your print book for Createspace and Lulu. Part1

 Publishing with createspacetimctaylor.wordpress.com1/7/12

Yesterday I completed a commission to format a book interior for Createspace, and wanted to share some tips to help you create your own great-looking Createspace books. This isn’t a top-to-bottom comprehensive guide, radically different from print. Certainly if you are self-publishing then it is a great help to think from the beginning about writing your manuscript so that it lends itself safely and easily to being built into a print book or an eBook. Createspace is one of

Tips on formatting your print book for Createspace and Lulu. Part2

 Publishing with createspacetimctaylor.wordpress.com1/17/12

Before we see how we deliver this in Word, I’ll turn the page once more in Createspace’s Interior Reviewer tool. Headers & footers at chapter start. Click for larger image. We’ve seen this in earlier tips, but it’s a timely reminder

Tips on formatting your print book for Createspace and Lulu. Part2

 Publishing with createspacetimctaylor.wordpress.com1/17/12

Before we see how we deliver this in Word, I’ll turn the page once more in Createspace’s Interior Reviewer tool. Headers & footers at chapter start. Click for larger image. We’ve seen this in earlier tips, but it’s a timely reminder

Tip Trick Thursday:CreateSpace | andrewcyrushudson.com

 Publishing with createspaceandrewcyrushudson.com1/19/12

Tip Trick Thursday:CreateSpace. Well, it’s almost here. Drift in paperback form. But I’m not here to post for the sake of promoting my own novel. Rather, I’m here to talk about how it went into paperback form.

How To Self Publish Your Book With Createspace

 Publishing with createspacewww.squidoo.com1/12/12

After much consideration and research, I chose to use Amazon-owned Createspace to launch my creations into the cybersphere! Essential Resources To Get You Up And Running On Createspace Tips For Free Book Promotion Online

Createspace or Lightning Source: Pros & cons breakdown | Chazz

 Publishing with createspacechazzwrites.com4/4/11

That was enough for me because very few publishers for indies do that and if they say, as Createspace does, that they have full distribution, you better make doubly sure that the wholesale discount is 45+ and that you can have a return policy. Createspace never told me that. I asked and they said, “We don’t make that Filed under author Q&A, authors, Books, DIY, ebooks, publishing, Writers, writing tips. Tagged as Amazon.com, Author, Createspace, E-book, Jeff

CreateSpace and UK authors -

 Publishing with createspacewww.kuforum.co.uk1/28/12

I went all the way through putting my book onto createspace, was about to publish it when I saw it doesn’t appear on amazon.co.uk, just amazon.com – so I didn’t bother in the end. So yes, it is open to UK authors but doesn’t

Some interesting thoughts – Wondering about you guys, have you though about publishing with createspace? Do you know what it is?

Any thoughts welcome.

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Working with a virtual assistant http://sharp-end-training.co.uk/working-with-a-virtual-assistant/ http://sharp-end-training.co.uk/working-with-a-virtual-assistant/#comments Tue, 07 Feb 2012 08:59:37 +0000 Jonathan http://sharp-end-training.co.uk/?p=3202

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Blog post originally from Sharp End Training

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 Working with a virtual assistant

We are trying something different this time.

Almost every virtual assistant or virtual worker has a blog post entitled (something like)

“Working with a virtual assistant

So we thought we would collect a few onto one place so you can get the general feel of the postings.

The post title is shown as a hyperlink with the first few lines of the blog post. NO credit taken for any of these posts – They all link back to the original source. Enjoy…

Working with a Virtual Assistant Could possibly be the Neatest thing

 Working with a virtual assistantwww.cherokeehumanities.com2/5/12

Working with a Virtual Assistant Could possibly be the Neatest thing You Did In your Small company. 5 Feb 2012 by anjals, No Comments ». Have you operate a organization? When you’ve got you’ll know the most significant purchase any

Top 5 Benefits of Working with a Virtual Assistant » Sharon Waxman

 Working with a virtual assistantsharonwaxman.net2/4/12

Top 5 Benefits of Working with a Virtual Assistant. Feb 04. Posted by mark in Uncategorized. If your company is, expanding as well as profiting you can definitely find that time could become hard to find. You might want to look at using the

Going Fully Mobile As A Virtual Assistant « steve

 Working with a virtual assistantbayintegratedmarketing.wordpress.com2/6/12

Virtual assistants have the luxury of having plenty of options when it comes to their careers. A virtual assistant can work from anywhere in the world provided they have the right set up, and that’s something that not a lot of

The Benefits of Working with a Virtual Assistant – blog*spot

 Working with a virtual assistantstaceysadminsolutions.blogspot.com2/3/12

You have heard the term Virtual Assistant banded about but don’t have the time to look into it properly. You know you need help so you can focus on growing your business but the thought of working with someone remotely

The Ultimate Guide to Hiring a Good Virtual Assistant for Your Small

 Working with a virtual assistantfrugalentrepreneur.com1/5/12

Make sure your efforts to save a few bucks and streamline your work process don’t end up costing you more in the long run. Over the past few years I’ve had the opportunity to work with various virtual assistants (some based

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January sale day 3 (or 4) http://sharp-end-training.co.uk/january-sale-day-3-or-4/ http://sharp-end-training.co.uk/january-sale-day-3-or-4/#comments Thu, 05 Jan 2012 16:13:38 +0000 Jonathan http://sharp-end-training.co.uk/?p=3189

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Blog post originally from Sharp End Training

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 January sale day 3 (or 4)

Yesterday we didn’t actually give a January sale item but today hopefully makes up for it.

Our rookie manager series features 5 FIVE top titles all aimed at new managers, supervisors and team leaders.

  • Time management
  • Planning training
  • Recruitment & selection for managers
  • Train the trainer
  • Presentation Skills

 

All these HOT BITESIZED titles are available with instant access online PLUS a physical CD in the post.

Anyways – for the WHOLE of January 2012 – all these titles have a massive 25% off. (The discount is applied at the checkout).

Here are further details about the rookiemanager program www.rookiemanager.com

 

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January sale – Day 2 http://sharp-end-training.co.uk/january-sale-day-2/ http://sharp-end-training.co.uk/january-sale-day-2/#comments Tue, 03 Jan 2012 16:29:06 +0000 Jonathan http://sharp-end-training.co.uk/?p=3176

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Blog post originally from Sharp End Training

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 January sale   Day 2

sale starburst 300x219 January sale   Day 2First day back at work (for most people) today and things start to get back to normal. Schools are starting, normal meetings are starting up.

Business networking groups are starting to meet again.

So our January sale today is networking related. Join our networking university for just £9.95

For JUST £9.95 per month, you get UNLIMITED access to every piece of, business building networking training we have ever produced.

PLUS access to all the recordings of our future networking webinars. There are recorded webinars, online training – hours of good stuff just designed to get you more business.

By the way,  technically this isn’t a sale. The price of £9.95 has been set for the last few weeks.

HOWEVER – This price WILL be rising as we firm up our webinar calendar for 2012.

Jump over now

www.networkinguniversity.biz

 

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January sale – Don’t miss a bargain http://sharp-end-training.co.uk/january-sale-dont-miss-a-bargain/ http://sharp-end-training.co.uk/january-sale-dont-miss-a-bargain/#comments Mon, 02 Jan 2012 12:01:31 +0000 Jonathan http://sharp-end-training.co.uk/?p=3153

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Blog post originally from Sharp End Training

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 January sale   Dont miss a bargain

One of my earliest memories from this time of year is the January sales. With the state of the world economy, the whole retail thing seems to swing between a state of permanent rip off and permanent sale status.

Anyways, for reader under the age of about 25, the world would work like this at this time of year.

Up to Christmas, prices would be jacked up as high as possible.

Then, as soon as the Christmas period was over – the January sales would start.

And by sale, I mean HUGE slashing discounts. I recall scenes of hysteria in central London stores shown on TV news programs. People pushing each other out of the way to get a handbag or some jeans from a specific manufacturer.

A sort of 20th Century version of an apple, Microsoft or google launch.

So what about our January sale?

We have picked out a series of products that we think fit the January Sale bill exactly.

Over the next few days, we will be unveiling stunning discounts and never to be repeated offers. One blog post a day.

These products will be discontinued and some of them WILL NEVER be available again. They will be defunct, finished, desupported and removed from our inventory.

So what is first up in our January sale?

First up in our January sale is our “Marketing Basics” training course.
If you are a start up or new business, then the marketing basics is for you. Assuming you know nothing about marketing, this online training will walk you through working out what EXACTLY you sell and WHO you want to sell it to. Dealing with the pitfalls of each and helping you to work out the best plan of action to PROPEL YOUR business upwards in 2012.

So to get this SUPERB training (which will NOT be available again) for just £5 – jump over to the marketing basics site.

http://www.marketingbasics.info


 

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£50 adwords vouchers up for grabs http://sharp-end-training.co.uk/50-adwords-vouchers-up-for-grabs/ http://sharp-end-training.co.uk/50-adwords-vouchers-up-for-grabs/#comments Mon, 21 Nov 2011 11:44:52 +0000 Jonathan http://sharp-end-training.co.uk/?p=3127

You just finished reading £50 adwords vouchers up for grabs! Consider leaving a comment!

Blog post originally from Sharp End Training

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 £50 adwords vouchers up for grabs

We have TEN £50 adwords vouchers up for grabs for people who help us with our with our research.

We have put together a short (no a very short) simple survey on small business marketing habits.

There are no right or wrong answers. It is totally confidential. You can give us your views WITHOUT entering the contest. We will make a “results” video later when all the results are in.

The small print

We will be giving away 10 x £50 google adwords vouchers. Each entrant can only win ONE prize.

These vouchers are for NEW adwords account or those less than 14 days old. They expire on 31st December 2011.

Your prize is a serial number which will be emailed to you week commencing 28th November 2011. UK registered businesses only. Winners picked at random and we need to your email (to tell you if you have won).

You wil be double opted in and therefore will receive other news of what we are doing.

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What to blog about http://sharp-end-training.co.uk/what-to-blog-about/ http://sharp-end-training.co.uk/what-to-blog-about/#comments Fri, 18 Nov 2011 09:45:27 +0000 Jonathan http://sharp-end-training.co.uk/?p=3092

You just finished reading What to blog about! Consider leaving a comment!

Blog post originally from Sharp End Training

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 What to blog about

What to blog about is a question that crops up quite often – most new business owners use wordpress (because it is free). But wordpress is a blogging engine and they don’t know WHAT to BLOG about.

I read a lot (and I mean a lot of blogs). For someone who has a first wordpress indexed post in 2005, I feel I can talk with some confidence about what to blog about.

Firstly, take a step back and think – before you even write.
What is the purpose of the blog. Is it engagement, is it to get signups to your newsletter or list, is it to show your expertise in a topic.

Once you have this – you can start to construct a plan. (Yes I know thinking and planning are boring but jumping right in is never a good thing).

Once you start writing a blogging plan, bear in mind, one thing the blogging gurus continually bang on about is your “authentic voice.” Writing in corporate speak isn’t for me – I had enough of it in a previous life. So you will find my writing peppered with questions, brackets and generally broken up.

(This has the added benefit of making it easy to skim read).

How does all this help you with what to blog about?
As an aside, many people seem to make the mistake of confusing blogging with selling. If a blog post is a veiled sales piece (or even an unveiled one) – it leaves the reader very little scope for doing anything meaningful.

For a sales blog post, all you will ever get comment wise is
1. Great blog post (Difficult to distinguish these from spam comments – reap what you sow and all that).
2. People complaining they have used your product or service and it was lousy.

Neither very good if you blog goal is engagement.

 

So, what’s the £63,000 answer
Take ideas from this list (assuming you have a business blog related to your expertise..)
Product reviews
Book reviews – You do read don’t you?
TV programs (No – the ones RELATED to your expertise)
Industry events, conferences and exhibitions you attend.
What YOU personally think about news or current affairs and how they affect your industry. (Maybe you want to be controversial, maybe you don’t?)
Things you did recently – No not what you had for lunch – more interesting stuff. Did you see something unusual or strange related to your industry.

 

See this blog post from a while back – which is really about nothing at all. Even more relevant given Sepp Blatter’s recent comments on racism.

 

What to blog about (not)

You should probably avoid one or all of the following

Revealing personal information about yourself or your family. (Unless you are a publicity seeking, no shame celebrity whose scruples know no bounds). It’s probably easy enough to find all this anyway.

Overtly selling (as discussed)

Knocking your competition (The laws of libel apply online just as they do anywhere else).

 

If it helps decided what to blog about

 

Buy a notepad and carry it with you. You can jot down thoughts where ever you are.

Oh and one more thing – If you can’t write – maybe you can speak. Record your blog posts as audio and get a virtual assistant to transcribe them for you.

Leave a comment if this helped you with what to blog about.

 

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Win free training in a simple to enter contest http://sharp-end-training.co.uk/win-free-training-in-a-simple-to-enter-contest/ http://sharp-end-training.co.uk/win-free-training-in-a-simple-to-enter-contest/#comments Wed, 12 Oct 2011 08:07:05 +0000 Jonathan http://sharp-end-training.co.uk/?p=2992

You just finished reading Win free training in a simple to enter contest! Consider leaving a comment!

Blog post originally from Sharp End Training

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 Win free training in a simple to enter contest

Very few businesses can survive without a website these days.
Unless you have such devoted customers or are in such a small niche, you need a site.

But what are your options for designing the site?

Get someone else – a pro designer to do it for you?

But that costs money…

Get a friend or relation

Sorry I meant a wannabe web designer.

Here’s the thing – If you are paying no money, you can’t really insist on what you want.

You do it yourself

Now we are talking – but you don’t know anything about webdesign – or more importantly – layout & presentation. You don’t know your divs from your alts.

FREE TRAINING

What if we said that we wanted to GIVE AWAY our “what not to do with wordpress” training to one lucky person.

Easy to enter contest

No hunting around the web – no wild goose chases – just 3 simple steps

1. Like us on facebook

2. Send a tweet (using the oauth system so we don’t get to see your password)

3. Leave a comment below – as short or as long as you like – but there may be a bonus prize or two for the best comments.

That’s it

Winner picked at random

Off you go


PS – You can see more about this training at http://www.wpmistakes.com

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The activity illusion – Ian Price http://sharp-end-training.co.uk/the-activity-illusion-ian-price/ http://sharp-end-training.co.uk/the-activity-illusion-ian-price/#comments Tue, 27 Sep 2011 10:20:27 +0000 Jonathan http://sharp-end-training.co.uk/?p=2965

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Blog post originally from Sharp End Training

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 The activity illusion   Ian Price

The activity illusion came onto my radar earlier in the summer in the Chartered Management Institute magazine. There are a lot of “airport manager” type books in the summer months. The kind of light reading that isn’t too taxing but gives you a nice warm feeling.

The activity illusion looked different. It was a book about… amongst other things why you shouldn’t read business books on holiday….

So I bought “The activity illusion” to read on holiday…

(I should add that I almost always take MORE reading on holiday than I can possibly do. It’s amazing how on holiday, as in life generally how little “nothing” you get round to doing)..

The activity illusion is in two sections.

Firstly, a tour round email and related technologies. Why they hold you in a vice like grip and captivate you, why you are powerless to resist just “having a quick look just in case”

And secondly, good management practices and techniques with the first section in mind.

Let’s take the first section… first.

Ian suggests (and I agree) that 20 years ago, it was pretty easy to see who was in charge in an organisation. The boss had their own parking space, a private office, secretary to guard the door, all the trappings of success.

Fast forward and with everyone in soft shoes, an open neck shirt and with a mobile phone glued to their ear, it’s pretty hard for those in charge to get the same “respect” or “status.”

So ACTIVITY is the new status indicator. Hence the “activity illusion.”

The one thing that SHOWS people you have status is that you are busy.

The one with the most meetings, sending the most emails, rushing about the most is the winner. Simple as that.

Ian tells us EXACTLY WHY we are addicted to chat and gossip. Hint – It goes back to our days as cavemen and separates us from animals.

So I read the first section and I thought “Yep” that all makes perfect sense.

The second section is Ian’s thoughts on management and leadership.

As I was reading this, I thought that he must be a good guy to work for and with.

Almost all of the material made perfect sense and some of it could even be from my own book…

All of the material (in both sections) is a superb mix of perfectly researched academic material and little stories from Ian’s working career as Chief Executive and Director level manager in big hitting technology firms.

So I got back from holiday and emailed Ian to see if he wouldn’t mind being on a webinar.

He rang me back and said something along the lines of “I don’t answer emails but yes I would love to be a guest”

(I instantly thought of Mr Spock from the original Star Trek – when something unexpected happens, he would raise an eyebrow and express surprise. I imagined Ian to be the same “Hmmm – An email – how unexpected..”)

Anyways, If you are spending all your time rushing around and getting nothing done, if you have tried endless productivity apps, systems and tools, if you have read all the books on time management then you need to STOP. And then do two things…

Firstly you need to get the activity illusion, and secondly you need to drop your email below to see the webinar recording. (Ian’s views on social media are pretty punk rock also).

(This session is geared towards lone workers – but anyone will find nuggets of intelligence in the discussion).

ian price webinar 300x225 The activity illusion   Ian Price

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